Sponsors

Salsa Rueda Congress of the Americas 2009

The Salsa Rueda Congress of the Americas, which is going into its 6th year and is, expected to attract between 1,000 to 1,500 social dancers to Miami Beach. The majority of our clientele are between 21 and 50 years of age. However, the dance world attracts people from all cultures, and all socio-economic status. Many of our attendees are of Latin descent, but we do really draw a cross cultural attendance. To break it down:
· Approximately 70% of attendees from the S. Florida area, the other 30% come from across the country and abroad.
· Approximately one-half of our attendees are of Hispanic origin. We have about 35% Caucasian, and the remainders are Afro-Americans, and people from other countries.

What’s so great about the Salsa Rueda Congress of the Americas?

Well it isn’t easy to be one of the most expected dance events in the world! And, the “buzz” is out. We expect to grow by approximately 10% next November. So, what do we have?
· Great Education! We offer World Renown salsa instructors from the United States and other parts of the world giving a total of 24 Master Workshops in their respected areas of
expertise.
· Great Recreation! We offer our attendees the opportunity to meet with other dancers from around the country and around the world. With nightly dancing in the ballroom with top disc jockeys in their respected styles in the world, our attendees will dance ‘til they drop!
· Great Exhibitions! We offer our Friday night Dance Exhibitions from Salsa dance teams from all over the world emceed by the wildly popular Ramani Nicola from Miami.

• Fun Competitions: We offer dance competitions on an amateur level in Salsa Casino Rueda and Cuban Style (Individual Couples). Attendees can excel and exhibit at their own pace, offering those that compete, with goals to reach, and at the end of the day, a sense of accomplishment.

Why do we need sponsorship?

1) Reach more people and provide better service.
2) Improve the technical quality of the event in terms of lighting and sound in order to
draw increased television/media coverage as an international event.
3) We need help in controlling our costs in order to be affordable to our many attendees
and not need to escalate ticket prices,
4) To cover for Live Bands and plain tickets for performers/instructors

So, why would a company ultimately want to sponsor us?

We provide a dual benefit to the community.
· Cultural Enrichment: We bring in the best and the brightest talent in our industry, offering many the opportunities to learn and grow. Performances by our local Dance groups encourage children to learn and excel in an active art form, enhancing social skills in addition to motor skills. The Salsa Rueda Congress also provides a forum for the various local dance schools and studios to network and showcase their skills with our Friday and Saturday Night Cast, and a variety of competition formats.
· Financial: We book over 35O hotel nights over the one weekend at our host property, the Miami Beach Resort. Many of our attendees also venture beyond our host property for other hotels on Miami Beach. Thus, the wealth is spread beyond the grounds of our host property.
So, in summary, between the income we bring in to the area, via our attendees, and the cultural benefits we offer to the community, we feel we are a good cause!

These are things we need help with:
Lighting and Sound Equipment: We need to light our main ballroom. We put on a
shows on Friday, Saturday and Sunday evenings. We will have sell out crowds and with proper lighting and sound, these parties and these shows would even be great for a television audience. We need help.
Advertising: Salsa Rueda Congress would like to embark on a local TV campaign prior to our event opening. We would also like to advertise on a number of websites, and in a number of dance publications. In addition, we do monthly internet blasts. We need to fund this.

Travel Sponsor: Salsa Rueda Congress will bring in the best in the world as our instructors, judges and deejays. We need to cover the air ticket expense. We need to cover the travel expenses of 15-20 people. Can you help?
Administrative: The Salsa Rueda Congress event will try and keep packages affordable for our attendees. Can your company help us to get more help?
Prizes: Social dance is an industry that is accessible by the general population and of interest to many. Dance is a healthy pastime, which at its more advanced levels, is on a caliber with the highest artistic sports. Competitive dancing requires stamina, strength, flexibility, balance, creativity, and unlike most other sports - connection, which is teamwork at its best.
Social dance is not a sport that discriminates with age. We have social dancers as young as 6 and as old as 80. Sadly, the best in dance are not offered the purse money that is available to many other sports like ice skating, tennis, golf etc... To become a high caliber dancer requires many years of training, as well as investment for lessons, costumes, music, etc...
The resurgence of reality based TV talent shows is attests to the fact that people are starved for live entertainment they can understand, and can aspire to. The Salsa Rueda Congress will draw many of the finest social and competitive dancers in the world. An increase in the prize will boost entries, and motivate our amateurs to improve and work toward financial goal.
In return for sponsorship, these are the traditional benefits we could offer:
Monthly Internet Blasts: Aside from our attendees, each month, the Salsa Rueda
Congress does an internet blast, hitting some 10,000-16,000 from our own mailing list.
However, this is a net, and many of the people we blast to then spread the news. We
estimate we are blasting roughly 80,000 people per month.
Show Program: Our show programs are currently 4-color cover with B & W interior. We can offer our gold sponsors a full page ad on our inside front or back cover.

On Site Marketing: We have a popular vendor area as part of our event. Should our sponsor desire, we can also offer an on site booth to distribute product samples and/or promotional materials.
Banner Display: Above our registration desk in the lobby, we will include logos from sponsors as part of our welcome banner.
Passes to our event: Come and enjoy!

SPONSORS: Interested in becoming a Sponsor of the SALSA RUEDA CONGRESS OF THE AMERICAS?
Our multi-tiered marketing avenues get you exposure to over 40,000 dancers and salsa enthusiasts across
the world through on-site promotion, web campaigns,TV Show every monday for six years ,direct
marketing pieces, and more.Stand out among the crowd capturing the eyes of thousands of
potential customers, students & performers everyday & night for 3 days via video blasts, banners,
multiple stage announcements, magazine ads passed out to all attendees & more!
You will also benefit as a sponsor with weekly email blasts and having a link our our site
to your business for instant communication.Take advantage of our four years
of international dance event marketing and explore how to be a part of one of the largest
and most esteemed Dance Congresses in the world for Casineros, the Salsa Rueda Congress of the Americas!
Find out more info here:
Contact: Henry Herrera
info@salsaracing.com
305.298.5562

The Salsa Rueda Congress would like to thank all of the Sponsors that have
contributed to the creation of this spectacular event. If you are interested
in becoming one of our sponsors do not hesitate to call us at (305) 298-5562.

More sponsors will be posted soon...